Chris Walker: The Power of an Experimental Mindset in Marketing

In this week's episode, Chris Waker (CEO of Refine Labs) is on the show.

We talk about the power of an experimental mindset in marketing.

We cover:

✅ Why don't more teams run experiments?

✅ How can teams efficiently run experiments?

✅ How do you create a culture of experimentation?

✅ Common issues to look out for when experimenting.

✅ How to get buy-in for experimentation.

✅ And much, much more!

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